Menswear Shopping in Los Angeles, #1: Lady White Co.

Your Guide to Better Living

Lady White Co is a brand I’m starting to see pop up more and more. A lot of the menswear sources I actually trust give them their flowers for their take on modern American sportswear.

Their flagship store in Silver Lake is also worth visiting, either if you live in LA or the next time you’re in town.

It’s hiding in plain sight. And don’t think for a second the exterior is an afterthought.

This is a brand that’s been quietly building a cult following for over a decade. You can understand why, by how many different styles and weights they offer in something as simple as a plain t-shirt. That level of range only exists when a brand genuinely cares about the product.

Some people might look at the wall of tees and think it’s overkill. They all do the same thing, right? But that misses the point. When you’re dressing with a t-shirt as the foundation, fit, cut, and weight matter. It has to work for what you’re actually trying to do. And Lady White Co. makes sure it does.

And they don’t stop at t-shirts. They’ve got you covered head to toe, shoes and socks included, underwear excluded. Unsurprisingly, I also appreciated the printed materials throughout the store.

As I start framing more of these pieces as District 5ive’s Guide To Better Living, inspired by Grinspoon’s debut album, this felt like the right place to start. Lady White Co. thinks consciously about everything, from stitch to thread count to the words you read along the way.

I finally made the trip over from Venice after eyeing off a lilac jacket. The colour is spot on, and if you know me, you know I’ve always had a soft spot for purple. It’s refreshing to see a minimal brand push its colour palette like this. With no external branding, it’s clearly made for the wearer, not the watcher, which helps keep the hype away.

The main takeaway is simple. The quality across every garment is undeniable. You can’t feel that through a screen, but in person, it’s hard to fault. No notes.

This is a brand for the “I only shop with them” type. People who find something that works and stick with it. That’s the biggest compliment you can give a brand, and something I think about a lot.

So if you’re in LA, it’s worth checking out their space.
You can check them out here on Insta.
Or do some online shopping here.

As always, thanks for reading.
Hayden

Let me know if you are already a fan of Lady White Co.